GulGuli for home services

Never lose a job to a missed call.

You are on a roof, under a sink or in a van. GulGuli answers the call you cannot, books the visit, chases the quote, collects the payment and asks for the review.

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14 days free. No card. No contracts.

JobsThis week
New: Burst pipe call
Texted back 6sEmergency
Quote sent
Boiler serviceFollow-up Fri
Scheduled
Tue 2pmCrew A
Paid
Invoice #3114Review sent
Sample data
A day with GulGuli

Three jobs that would have gone elsewhere

Customers call the next company on the list when you do not pick up. Here is how a normal day looks instead.

7a

A burst pipe call at breakfast

You are already on another job. The caller gets an instant text, the AI asks the address and urgency, and you get a priority alert with the details.

11a

A seasonal campaign goes out

Before the first heat wave, past customers get a text offering AC tune-ups with a booking link. Slots fill while you work.

4p

A job is marked complete

The invoice is sent, payment is taken by link, and a review request follows. Happy customers go public, unhappy ones reach you first.

Five stages

The five stages, mapped to home services

Home service work follows a clear path from a worried phone call to a repeat customer.

  1. Capture: Calls, texts, forms and ads

    Missed calls, web forms and Facebook messages all land in one inbox as new leads.

  2. Nurture: Follow up on quotes

    Automatic nudges after estimates until they say yes or no.

  3. Close: Book, invoice, get paid

    Calendar slots, deposits and card payment on a link.

  4. Evangelize: Reviews and referrals

    Ask right after the job, when the work is fresh.

  5. Reactivate: Maintenance reminders

    Seasonal services, annual checks and warranty follow-ups bring them back.

Playbook

The Home services Growth Playbook

Five plays for crews and owners who want a full schedule without living on the phone.

Play 01

Get found locally

Be the name that shows up when someone searches for help near them. Your profile, site and a few service-area pages do most of the work.

  • Service-area pages and quote forms
  • Google Business posts from the planner
  • Tracked numbers by source
Lead sources30 days
Google profile
Calls and formsTop source
Facebook ad
MessagesSeasonal
Referral link
NeighboursWarm
Sample data
Play 02

Pick up, or text back

People calling about a leak will not leave a voicemail. Text them within seconds and let the AI collect the details.

  • Missed-call text-back
  • Voice AI for calls you cannot take
  • Emergency tag that alerts the owner
Missed call flowAuto
Missed call 6:12pmCustomer: leaking tap
Text sent in 7 secondsCan we visit today or tomorrow?
BookedTomorrow 9am, Crew B
Sample data
Play 03

Earn reviews on every job

Reviews decide who gets the call. Make asking automatic, and watch the stars add up.

  • Review request when the job closes
  • Replies drafted by the AI for you to approve
  • Private route for complaints
ReviewsThis month
Request: Furnace tune-up
SentOpened
5 stars
GoogleReplied
1 star avoided
Private feedbackFixed
Sample data
Play 04

Ads that pay for themselves

Run ads only in the areas and months you want work. Each ad gets a number and a form so you can see which jobs it brought.

  • Radius and season targeting
  • Quote forms on dedicated pages
  • Cost per booked job at a glance
AdsSpring
AC tune-up
18 leads11 booked
Drain cleaning
9 leads5 booked
Broad brand
4 leads0 booked
Sample data
Play 05

Stay in touch for repeat work

Most trades earn more from existing customers. A simple reminder rhythm keeps the diary full in the quiet weeks.

  • Seasonal and annual reminders
  • Maintenance plan sign-up and billing
  • Win-back texts for old quotes
Maintenance planActive
Spring check dueText with booking link
Annual renewalInvoice and payment link
Quote from last yearFriendly nudge
Sample data

Get the full home services playbook on one flat price.

One flat price, two 1:1 onboarding calls in week one, 24/7 live chat, and no contracts. Unlimited users and contacts.

See pricing

Questions from home services

Short answers about missed calls, quotes, reviews and repeat work.

More questions
How do I stop losing jobs when I cannot answer?

Turn on missed-call text-back. The caller gets a message within seconds, and the AI can collect their details and offer a time. For calls, Voice AI can answer for you.

How do I follow up on quotes?

Send the estimate from GulGuli, then let a sequence nudge by text or email after a day or two. You can add a task for yourself if they still do not reply.

How do I get more reviews?

Trigger the request when you mark the job complete, by text, with a simple link. Ask every time.

Can I sell maintenance plans?

Yes. Create recurring invoices, tag plan customers and send reminders before each visit.

Do you have pages for specific trades?

Use the trade guides below for electricians, HVAC, plumbing and cleaning. They share the same platform; workflows are set up for each trade during onboarding.

Features

Made for home services

  • Missed-call text-back and Voice AI
  • Estimates, invoices and card payments
  • Booking calendars with crew assignment
  • Seasonal campaigns by text and email
  • Review requests and AI replies
  • Mobile app for iOS and Android
24/7AI answers chats, WhatsApp and texts
2 calls1:1 onboarding in week one
14 daysfree trial, no card
Your trade

Built for your trade

Trade-specific guides are coming. Until then the same workflows apply, tuned in onboarding.

HVACSeasonal tune-up campaigns and emergency calls.PlumbingUrgent call handling and quote follow-up.ElectriciansSite visits, estimates and safety checks.CleaningRecurring bookings and invoices.

First week: two 1:1 calls to set up your pipeline and campaigns. Onboarding details

Sample testimonial · replace before launch
★★★★★
"We used to lose calls every afternoon. Now the customer already has a text before I climb down the ladder."
CNCustomer name · Home services company, City

See it set up for your crew.

Watch the demo or start a free trial and turn on missed-call text-back today.

Watch the demoSee pricing